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What if we abandon the cookie?

What if we abandon the cookie?

What if we abandon the cookie?

By Tom Kelshaw Director of Creative Technology

  What changed? At Advertising Week in New York, Google announced updates to their cross-device measurement and targeting capability. Connecting display media exposure with in-store visits. Targeting and sequencing across devices throughout a campaign. Cool…

What distinguishes a successful equality initiative from the rest?

What distinguishes a successful equality initiative from the rest?

What distinguishes a successful equality initiative from the rest?

By Rudi Symons EMEA Head of Talent & Culture

Only 4% of CEO roles and 12% of board seats in the top 500 companies are held by women. So what’s it going to take to smash the glass ceiling and achieve equality? My view…

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